KeyPrice Advertising Dashboard

Traffic, engagement, and advertising performance overview

Unique Visitors

64,025

Current Month UV

7,722

Page Views

156,679

Avg Session

1.52 min

Views Device Breakdown

75,756 / 80,925

Mobile 48% vs 52% Desktop

Ad CTR

0.90%

Ad Coverage

4.00%

Active Ads

11

Ads No Engagement

0

❀️ Property Audience Engagement

Total Likes

16,390

Monthly 1,369
Engaged Listings

75.9%

293 Properties
Avg Likes / Listing

55.9

Per Engaged Listing
Most Loved Feature

Exterior

❀️ 2,410 Likes
Audience Engagement Score

47.4

Premium audience quality

πŸ”₯ Most Loved Spaces
Exterior Space
❀️ 2,410
Bedroom Space
❀️ 1,732
Kitchen Space
❀️ 1,620
Bathroom Space
❀️ 1,055
Interior Details Space
❀️ 1,027
Open Living Space
❀️ 959
πŸ’Ž Audience Intelligence
Visitors have generated 16,390 ❀️ interactions across the platform, with 75.9% of listings attracting audience ❀️ engagement. Exterior Feature currently drives the highest emotional response, while the most-liked residence/property has accumulated 734 likes from audience. These engagement patterns provide premium visibility opportunities for luxury brands seeking access to affluent homeowners and high-intent property audiences.

Advertising Audience & Market Intelligence

Understand our audience, market activity and the digital touchpoints that create the strongest advertising opportunities.

πŸ“Š Advertiser Insights
Where Our Audience Is Located

Geographic audience concentration helps advertisers identify the regions where their campaigns can reach the greatest concentration of relevant users.

Gauteng β€’ South Africa
Audience location
⭐ 27,883.39
πŸ‘€ Audience Reach
16,951
Estimated audience
πŸ“ˆ Traffic
64,566
Recorded activity
🧠 Engagement / User
3.81
Interaction depth
πŸ“Š Audience Share
28.88%
Share of audience
Why this matters: Regions with stronger audience reach, traffic and engagement may offer greater opportunities for geographically relevant advertising campaigns.
Virginia β€’ United States
Audience location
⭐ 3,669.63
πŸ‘€ Audience Reach
4,519
Estimated audience
πŸ“ˆ Traffic
4,666
Recorded activity
🧠 Engagement / User
1.03
Interaction depth
πŸ“Š Audience Share
7.70%
Share of audience
Why this matters: Regions with stronger audience reach, traffic and engagement may offer greater opportunities for geographically relevant advertising campaigns.
Western Cape β€’ South Africa
Audience location
⭐ 3,194.53
πŸ‘€ Audience Reach
2,762
Estimated audience
πŸ“ˆ Traffic
5,973
Recorded activity
🧠 Engagement / User
2.16
Interaction depth
πŸ“Š Audience Share
4.71%
Share of audience
Why this matters: Regions with stronger audience reach, traffic and engagement may offer greater opportunities for geographically relevant advertising campaigns.
North West β€’ Singapore
Audience location
⭐ 2,978.53
πŸ‘€ Audience Reach
3,446
Estimated audience
πŸ“ˆ Traffic
4,145
Recorded activity
🧠 Engagement / User
1.20
Interaction depth
πŸ“Š Audience Share
5.87%
Share of audience
Why this matters: Regions with stronger audience reach, traffic and engagement may offer greater opportunities for geographically relevant advertising campaigns.
California β€’ United States
Audience location
⭐ 2,932.05
πŸ‘€ Audience Reach
2,962
Estimated audience
πŸ“ˆ Traffic
4,783
Recorded activity
🧠 Engagement / User
1.61
Interaction depth
πŸ“Š Audience Share
5.05%
Share of audience
Why this matters: Regions with stronger audience reach, traffic and engagement may offer greater opportunities for geographically relevant advertising campaigns.
KwaZulu-Natal β€’ South Africa
Audience location
⭐ 2,627.29
πŸ‘€ Audience Reach
2,124
Estimated audience
πŸ“ˆ Traffic
5,137
Recorded activity
🧠 Engagement / User
2.42
Interaction depth
πŸ“Š Audience Share
3.62%
Share of audience
Why this matters: Regions with stronger audience reach, traffic and engagement may offer greater opportunities for geographically relevant advertising campaigns.
Oklahoma β€’ United States
Audience location
⭐ 1,556.28
πŸ‘€ Audience Reach
1,672
Estimated audience
πŸ“ˆ Traffic
2,354
Recorded activity
🧠 Engagement / User
1.41
Interaction depth
πŸ“Š Audience Share
2.85%
Share of audience
Why this matters: Regions with stronger audience reach, traffic and engagement may offer greater opportunities for geographically relevant advertising campaigns.
Washington β€’ United States
Audience location
⭐ 1,060.71
πŸ‘€ Audience Reach
1,288
Estimated audience
πŸ“ˆ Traffic
1,354
Recorded activity
🧠 Engagement / User
1.05
Interaction depth
πŸ“Š Audience Share
2.19%
Share of audience
Why this matters: Regions with stronger audience reach, traffic and engagement may offer greater opportunities for geographically relevant advertising campaigns.
Georgia β€’ United States
Audience location
⭐ 799.21
πŸ‘€ Audience Reach
647
Estimated audience
πŸ“ˆ Traffic
1,508
Recorded activity
🧠 Engagement / User
2.33
Interaction depth
πŸ“Š Audience Share
1.10%
Share of audience
Why this matters: Regions with stronger audience reach, traffic and engagement may offer greater opportunities for geographically relevant advertising campaigns.
England β€’ United Kingdom
Audience location
⭐ 557.31
πŸ‘€ Audience Reach
668
Estimated audience
πŸ“ˆ Traffic
709
Recorded activity
🧠 Engagement / User
1.06
Interaction depth
πŸ“Š Audience Share
1.14%
Share of audience
Why this matters: Regions with stronger audience reach, traffic and engagement may offer greater opportunities for geographically relevant advertising campaigns.
What Our Audience Is Looking For

Listing activity provides insight into the property segments attracting the most attention, listings and underlying market value.

Sale
Property market segment
67.62%
🏷 Listings
261
πŸ’° Market Value
R56,612,559,964
πŸ“Š Avg. Value
R216,906,360
πŸ“ˆ Listing Share: 67.62% πŸ’Ž Value Share: 59.61%
Why this matters: Understanding which property segments attract the most attention can help advertisers position products and services around relevant audiences.
Auction
Property market segment
31.87%
🏷 Listings
123
πŸ’° Market Value
R38,296,483,085
πŸ“Š Avg. Value
R311,353,521
πŸ“ˆ Listing Share: 31.87% πŸ’Ž Value Share: 40.32%
Why this matters: Understanding which property segments attract the most attention can help advertisers position products and services around relevant audiences.
Rental
Property market segment
0.52%
🏷 Listings
2
πŸ’° Market Value
R70,030,000
πŸ“Š Avg. Value
R35,015,000
πŸ“ˆ Listing Share: 0.52% πŸ’Ž Value Share: 0.07%
Why this matters: Understanding which property segments attract the most attention can help advertisers position products and services around relevant audiences.
High-Intent Audience Touchpoints

These pages represent different stages of the property discovery journey. Pages with stronger commercial intent may provide particularly relevant advertising environments.

Page / Audience Touchpoint Views Audience Intent Opportunity Score
Property Page 52,009 VERY HIGH ⭐ 208,036
KeyProperties 17,494 HIGH ⭐ 52,482
KeyHome 12,936 LOW ⭐ 12,936
Pricing Page 9,825 VERY HIGH ⭐ 39,300
KeyProfile 7,565 MEDIUM ⭐ 15,130
Grading Page 2,430 VERY HIGH ⭐ 9,720
KeyChallenge 1,763 LOW ⭐ 1,763
Top Estates 1,205 HIGH ⭐ 3,615
KeyLab 965 LOW ⭐ 965
KeySocial 738 LOW ⭐ 738
KeyNetwork 357 LOW ⭐ 357
Understanding Audience Intent
VERY HIGH
Strong Commercial Intent

Users viewing individual properties or highly specific property intelligence, indicating a stronger level of active market interest.

HIGH
Active Market Research

Users exploring properties, market reports and broader market information.

MEDIUM
Audience Research

Users researching agents, profiles and related property services.

⭐ Advertising Opportunity Score
This is an internal opportunity indicator that combines page traffic with the estimated audience-intent level. It is designed to help identify pages that may offer stronger advertising opportunities and is not an industry-standard advertising metric.
Audience Engagement

A snapshot of current platform activity, audience size and the depth with which users interact with content.

πŸš€ Today
10
Page Views
πŸ‘€ 4 Users
πŸ“ˆ This Week
6,711
Page Views
πŸ‘€ 3,843 Users
🌍 This Month
14,680
Page Views
πŸ‘€ 7,724 Users
🧠 Audience Depth
1.9
Pages per User
Engagement Indicator
πŸ’‘
What This Means for Advertisers
Audience engagement provides context beyond simple traffic numbers. Page views indicate content consumption, unique users indicate audience scale, and pages-per-user provides an indication of how deeply visitors interact with the platform. Together, these metrics help advertisers evaluate potential exposure and audience engagement opportunities.
πŸ“ˆ Traffic Momentum
Daily traffic change compared with the previous day.
-99.6%
πŸ“Š Audience and engagement indicators are based on platform activity and available analytics data. Advertising performance will vary by placement, campaign and audience targeting.
πŸ“ˆ 30-Day Unique Visitor Trend
πŸ“ˆ 30-Day Pages Views Trend
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